Dick’s Sporting Goods reports losing $150 million after dumping many of its firearm-related products. But the company’s extreme leftist CEO says the loss was “worth it” and was an important strike against the Second Amendment.
Dick’s made its decision to remove firearms and related products and restrict sales to people over 21 years of age from its national sports wear retail chains after the heart-rending crime perpetrated in 2018 at Marjory Stoneman Douglas High School in Parkland, Florida.
“Based on what’s happened and looking at those kids and those parents, it moved us all unimaginably,” the CEO said.
But the decision ended up costing the company a big price.
The firm took a $150 million loss over the course of 2018, Bloomberg wrote. But the loss was no big deal, according to CEO Ed Stack. It was an acceptable cost for limiting the Second Amendment.
“The system does not work,” Stack said of America’s gun laws. “It’s important that when you know there’s something that’s not working, and it’s to the detriment of the public, you have to stand up.”
Stack felt a terrible connection to the shooting.
According to The Blaze:
The high school student who massacred his classmates in Parkland had purchased the murder weapon from a Dick’s store. The day after that suspect’s arrest, another teenager in Vermont was taken into custody for allegedly planning a school shooting using a shotgun purchased from Dick’s. According to Bloomberg, that “touched a nerve for the company.”
The Motley Fool also added that the company has had other troubles recently.
Dick’s “also suffering from the slowdown in sales from several apparel brands,” and has ended its relationship with Reebok. That decision is also likely to be costly, given the fact that Reebok “made up 90 percent of the apparel merchandise in Dick’s stores” last year.
The NRA slammed Dick’s:
But Stack went so far as to formally collaborate with the Michael Bloomberg-funded Everytown for Gun Safety and to sign a letter endorsing gun control bills pending on Capitol Hill. His company even retained corporate lobbyists to press Congress for additional gun control.
Needless to say, these moves resulted in Dick’s becoming synonymous with Benedict Arnold in the minds of well-informed Second Amendment supporters. Shoppers and major suppliers in the pro-gun community stopped doing business with Dick’s.
Yep. But Dick’s deserves all the worst that can happen to it.
Follow Warner Todd Huston on Twitter @warnerthuston.