If this isn’t a slap in the face, what is? Only days after firing dozens of writers and employees, BuzzFeed launched an ad campaign looking to hire cheaper writers.
Low blow, BuzzFeed, low blow.
BuzzFeed even has a new name for their cheapie employees: “editorial fellows.”
Last week, BuzzFeed fired all 43 members of its editorial department, and by this week even more were fired.
But that doesn’t mean BuzzFeed expects to make do with fewer workers.
According to Daily Caller, the cat video company is hiring in L.A. and New York:
“BuzzFeed is currently hiring year-long editorial and video fellows,” the site’s Entertainment Editor Krystie Lee Yandoli callously announced on Twitter late Monday afternoon. “In the past, fellowship programs were 3-4 months & paid hourly wages with no benefits. Applications are due today while layoffs are happening across the company affecting full-time employees in those same depts.”
The ad had a few requirements:
- High emotional intelligence
- A positive, curious, playful disposition (no haters)
- A competitive drive — you enjoy winning and really going for it
- A genuine wide-eyed love of pop culture and lifetstyle trends in all its forms
- An interest in social platforms and what drives people to share content on the web
- Curiosity and excitement about social platforms
- 1-3 years of experience
- Ability to handle feedback and improve from it
Daily Caller noted that one reader was shocked by the firings one day and the hiring the next.
A reader ironically named Hope Rehak had a clear reaction to the news: WTF?
“SPEAKING AS A READER, it definitely destroys my confidence in these media outlets when they lay off anyone who has achieved as much as these BuzzFeed writers have in their time with your outlet. Are they really going to just replace them all with exploited gen z postgrads now or…”
She didn’t even finish her thought.
And even with all this, more BuzzFeeders are on the chopping block.
A sad, sad tale, isn’t it?
Anyway, it’s all just insult to injury, BuzzFeed. Insult to injury.
Follow Warner Todd Huston on Twitter @warnerthuston.